You are requested to copy, mail anonymously, and share this resource at will with your community.
Use it wherever you are ethnically insulted.
Keep stamped envelopes for mailing. Keep copies on your computer for emailing.

Dear Sir:

I was ethnically insulted today by one of your advertisements which has pictured people not reflecting my ethnic and cultural background in front of me, so I won't be patronizing your products any longer, and I will be notifying my friends whom I hope shall boycott your products along with me for supporting this ethnic intimidation of our families and our ethnic heritage in this manner. In fact, I will never purchase your company's brand products again.

My friends and I only purchase products and services produced by companies who respect us and our family members by exclusively advertising with representatives who look and act like our relatives and reflect our values and lifestyle, not those you have chosen to present us which are such an insult to our personal identities, goals, and sensitivities.

It is shameful for you to do this to your customers, and, if you are not aware of it, this is a direct slap at us as a people and at most Americans.

We hope to see through our boycott of your product brands by millions like myself that you will not get away with this type of seditious activity against our people, and we hope to see that it will cost you a lot of money to act in this defamatory and anti-American way.

This type of thing requires adult consent to work, and we do not consent to it.

We hope our boycott will grow and will put you into bankruptcy, thus allowing someone else to buy your brand product trademarks, someone unlike you who will respect us in their hiring of advertising actors and actresses who look and act like us, because they have respect for us as customers. If we have to not purchase any products produced by you, we are prepared to do that in order not to be insulted anymore in this manner.



Anonymous Past Brand Purchaser of Yours Who Won’t Be Back

P.S.: What you have done requires consenting adults, and we do not consent. You will never know who we are, except that we won’t be there to buy anything you have to offer us and this will negatively effect your ability to survive as a manufacturer or service organization.